Financial Publishing
Financial research and publishing house with $500m+ revenues and a presence across leading financial hubs around the world
1. What
Develop and launch a minimal viable product leveraging semantic web technologies in three months.
2. Why
- Increase revenues and efficiency of content creation
- Demonstrate thought leadership and enhance the customer experience
3. How
Aqovia deployed a specialist MVP team to successfully develop and deliver the B2C product on time. Core deliverables included:
- Rapid analysis and prioritisation of top features and story backlog using Aqovia’s “MVP Feature Blueprint” approach.
- Layered wireframes and interactive prototypes
- Continual customer feedback loops to refine and validate features
- Process change management to align existing business e.g. content management, training and support.
4. Value
- Target $10m+ sales uplift from new interactive services
- Interactive data analysis - unlocking value from historical content
- User generated research - allowing users to pull content based on interests.
- Alpha product launched, on time to tenant customers.